Harnessing the power of UGC content webinar
Updated: Apr 21
How can sports rights-holders and their commercial partners benefit from user-generated content? To what extent should they allow their IP to be adapted and modified? And how is the UGC landscape shifting with the launch of new social media platforms? In this recording of a webinar that took place on April 15th SportBusiness' Kevin McCullagh speaks to a panel of digital experts to find out.
Click here for see the replay of the Webinar